Full Brand Design

Keeper Coffee is a home-grown coffee brand looking for a redesign of their full brand to incorporate “boho” style elements into the logo, packaging, and shipping designs. The client wanted the brand to be centered around the Pantone Very Peri (HEX6667ab) as the primary brand color. The new logo and brand identity combines styles from different artistic influences to evoke a free-spirited and eclectic feeling. We also created a new color pallet to pair with the primary color. Adding earth tones and a simple leaf pattern to the brand adds a consistency that can be carried across all brand elements.

Zen Spirits Craft Mocktails

Logo Design

Zen Spirits is a craft mocktail company focusing on the sober and sober-curious, “delightfully wellness-obsessed” consumer.  Zen spirits attracts a young consumer who is just as ready to party on Friday as they are to do sunrise yoga on Saturday.  For their logo, we decided to keep the zen, spiritual elements alive with a reimagined lotus as their logomark and create a custom logotype that brings in a modern visual element. 

Hustle Hub Imports

Label Design

Hustle Hub is on a mission to explore all sides of the coffee industry  and show a greater appreciation for the efforts that make their coffee possible – most notably their farmers. We created their label using the hand-drawn illustrations they brought to us to drive home the human element of their beans. We intentionally decided to include the information on all their processing methods so that they can communicate all the options available for the beans they source.

Tea Haus

Full Printed Packaging Design

Tea Haus is a down-to-earth tea brand that focuses on creating holistic tea blends to promote overall health. They are targeting an audience that values convenience and wellness. This sachet is a solution for their audience – adults who look for consistently high quality but do not want to sacrifice convenience. We were able to add all the brewing specifics on the front so that you can brew the perfect cup of tea on the go. We also allowed for space on the back that is perfect for adding information about the tea leaves used and the health benefits associated with them. The illustrative element was added to marry the down-to-earth vibes with the metallic tones of the sachet material.